These days, people can’t seem to go anywhere or do anything without the help of their phones. We get from place to place using Google Maps, buy our goods with Apple or Android Pay, and of course, interact with friends and family through the countless social media channels that have cropped up in the past few years. Long gone are the days when using the internet meant sitting at a large home desktop, waiting for it to boot up, printing directions from MapQuest, and going about your day. In today’s world, over half of a user’s time spent on the internet is via a cell phone. One of the most important things you can do for your business is having a mobile optimized website. This is especially important if you are trying to reach out to the vast pool of consumers known as Millennials. It is extremely important to cater your website to their needs and expectations, and you can trust UltraWeb Marketing– the leader in South Florida web design companies- to get the job done.
Millennials (sometimes called Gen Y) are the massive group of young adults who are known for being especially tech savvy- and often, especially picky. Some Gen Y-ers have turned their passion and proclivity for the internet into multibillion dollar companies. Mark Zuckerberg anyone? With over 75 million members, the Millennial generation has become an important targeted audience for the vast majority of companies. Nearly every marketing campaign has an accompanying hashtag. Almost every restaurant and retail store now has an app. And this is not for no reason- Millennials rack up over 1 trillion dollars in consumer spending in the U.S alone! So how do YOU get in on this massive market? You need a clean, functional, user-centric, and mobile friendly website!
So what do we mean by all of this? Well, let us show you. Grab your phone and open up the Instagram app. Now go to Twitter. And now (last one, we promise!) go into your phone’s web browser and type in www.google.com. What do all of these online real estates have in common? They all have a simple interface that gives customers what they need, immediately. Navigation is made easy with graphical icons and simple drop down menus. And most importantly, they fit perfectly within your phone’s screen. Without all of these things, even the best concepts will fall flat on their face.
Think back to a time when you were on a site that was not mobile friendly. Words jumped around and didn’t fit on the screen. Scrolling was impossible and when trying to navigate, you probably clicked on all of the wrong menu options before finally pinning down the right one. When Millennials come across a site like this, they simply do not deal with it- they don’t have to. For every good and service imaginable within a given area, there are probably dozens of providers. Here is a hypothetical. Susie’s Cupcakes might be a much better bakery than Gigi’s Cupcakery. However, if Gigi’s has a mobile optimized website that markets them beautifully, while Suzie’s has a choppy mess of a Myspace era page, who do you think is most likely pull in more customers? In case you are stumped, take it from the experts- its Gigi’s. If you are looking for a South Florida web design company that specialized in creating custom websites like Gigi’s, look no further than UltraWeb Marketing!
UltraWeb Marketing has a team of expert programmers, graphic designers, and content writers ready to create a site not only catered to your needs, but also to the needs and wants of your customer base. Dazzle your existing customers and bring in new ones with our proven formula: a beautiful and functional website, quality content, and a SEO marketing strategy to help you climb Google rankings. Topped off with the best customer service in the business, UltraWeb is sure to deliver! Check out the leaders in South Florida web design, UltraWeb Marketing, on the web or call us at (800) 835-6759 and see how we can help better your business!
